Objective:
One Impression wanted to strengthen its platform with verified data of active influencers across multiple industries. The goal was to build a creator database that would support better campaign matchmaking and brand partnerships across categories.
Our job was to create a rich, reliable, and easy to navigate database of influencers sorted by category, follower size, platform, and relevance.
What We Did
We curated and delivered a detailed database of over 2.5 lakh influencers from across India. This included nano creators with strong local reach, micro influencers with active niche communities, and macro influencers with large digital audiences.
The data was structured to help the platform filter creators by industry, region, platform, follower size, and engagement. Every profile was verified to ensure quality, helping brands make smarter and faster decisions when launching campaigns.
Our team also cleaned, enriched, and validated entries to avoid duplication and maintain accuracy.
Why It Mattered
The strength of an influencer platform lies in the depth and accuracy of its network. By creating a ready to use, well-tagged database, we helped One Impression reduce search time and improve campaign delivery for its clients. It was not just about data collection. It was about building a system that brands and agencies could trust.
Impact:
- 2.5 lakh influencer profiles across industries and audience sizes
- Improved targeting and matchmaking for brand campaigns
- Verified and segmented data ready for plug and play
- Boost in creator discovery across new regions and categories
- A stronger backend for One Impression’s growing influencer ecosystem
Outcome:
With a powerful creator database in place, One Impression was able to unlock better campaign performance, smarter collaborations, and faster go to market planning for its clients.
The platform became more than a marketplace. It became a tool of influence with insight.
Because when data is done right, decisions get easier and impact gets real.