Posh, a luxury salon in Guwahati offering premium hair, skin and nail care services, partnered with us to elevate its digital identity and attract clients seeking expert beauty solutions. Known for its modern techniques, professional stylists and high-end products, the goal was to make Posh the city’s go-to destination for complete grooming and self-care.

The Challenge – Despite its quality services, Posh lacked a strong online presence that reflected its premium in-salon experience. The challenge was to create a visual identity and social media narrative that showcased its expertise, ambience and trustworthiness while building awareness among a style-conscious audience.

The Strategy – We built a clean and classy visual identity that mirrored the sophistication of the brand. The social media content featured transformation reels, treatment highlights, product showcases and client testimonials, all designed to convey results, reliability and luxury. Seasonal campaigns, collaborations with local influencers and shoot-based visuals were used to highlight trending looks and drive appointment bookings.

The Outcome – The new brand communication helped Posh stand out as a premium salon with a personal touch. Social media engagement and inquiries increased and the page began to reflect the same elegance and professionalism clients experienced in-store. Posh today is recognized as one of Guwahati’s most trusted and stylish salons for complete beauty care.