About One Impression
One Impression is an influencer marketing platform. It needed a large, verified and filterable database of creators across India to match brands with the right influencers.
Why it matters: An influencer platform is only as good as its creator data, and verified profiles make campaigns match better.
The challenge
One Impression had large amounts of data or content that needed careful human review to keep the platform accurate, safe and easy to use.
How we delivered data moderation for One Impression
We trained a dedicated team on the platform’s rules, set up a clear workflow and combined automated checks with human review for accuracy.
Quality checks and regular reports kept accuracy high and showed the impact on the platform’s users.
For One Impression, the work covered large-scale creator database, structured, filterable data and profile verification.
Results
Here is what the campaign delivered for One Impression, in numbers and outcomes shared with the brand.
- Influencer profiles delivered: 2.5 lakh
- Campaign matchmaking: Sharper targeting
- Data: Verified, segmented, plug-and-play
- Creator discovery: Boosted in new regions & categories
- Backend: Stronger influencer ecosystem
Marketing terms used in this project
- Content moderation
- Reviewing posts or listings to remove harmful or wrong content.
- Data tagging
- Labelling items with the right attributes so they can be searched and filtered.
- SLA
- Service level agreement: the agreed time and quality standard for the work.
Frequently asked questions
What did Cygnus Marketing do for One Impression?
Cygnus Marketing delivered data moderation for One Impression, covering large-scale creator database, structured, filterable data and profile verification.
What results did One Impression get?
Influencer profiles delivered: 2.5 lakh; campaign matchmaking: Sharper targeting; data: Verified, segmented, plug-and-play.
Can Cygnus Marketing do data moderation for my business?
Yes. Cygnus Marketing is a marketing agency based in Guwahati that works with brands across India, from local businesses to national names like Samsung, Amazon Pay and Maggi. Share your goals and we will suggest a plan and a clear quote.
