About Flipkart
Flipkart wanted more sellers across India to list on its marketplace. Our field team found, registered and supported sellers through their first orders.
Why it matters: More sellers means more choice for buyers, so field onboarding grew the marketplace across cities.
The challenge
Flipkart wanted more local sellers to go online, but many small businesses find registration, documents and catalogues hard to manage alone.
How we delivered merchant onboarding for Flipkart
Our field associates met sellers in person, explained the benefits and handled registration, KYC documents and catalogue upload with them.
We stayed with sellers through their first orders, training them on the seller tools, so they went live quickly and stayed active.
For Flipkart, the work covered seller outreach and lead qualification, registration, gst and catalogue support and hand-holding through the first orders.
Results
Here is what the campaign delivered for Flipkart, in numbers and outcomes shared with the brand.
- Sellers onboarded: 3,000+
- Cities covered: 30+
- Listings created: 50,000+
- First order within 30 days: 70% of sellers
- Field associates deployed: 80+
Marketing terms used in this project
- Merchant onboarding
- Helping a seller sign up and start selling on a platform.
- KYC
- Know Your Customer: identity and business document checks.
- Catalogue upload
- Adding products with photos, prices and details to the platform.
Frequently asked questions
What did Cygnus Marketing do for Flipkart?
Cygnus Marketing delivered merchant onboarding for Flipkart, covering seller outreach and lead qualification, registration, gst and catalogue support and hand-holding through the first orders.
What results did Flipkart get?
Sellers onboarded: 3,000+; cities covered: 30+; listings created: 50,000+.
Can Cygnus Marketing do merchant onboarding for my business?
Yes. Cygnus Marketing is a marketing agency based in Guwahati that works with brands across India, from local businesses to national names like Samsung, Amazon Pay and Maggi. Share your goals and we will suggest a plan and a clear quote.
