How to Prepare for a Product or Brand Shoot in a Studio
To prepare for a studio shoot, set a clear goal, make a shot list, bring clean products and props, plan outfits and backups, confirm the set…
The Cygnus Blog
Content & Shoots
Practical guides on social media, influencers, ads, Google, on-ground campaigns and growing a brand in India. Written by the team that runs them every day.
Brand Identity: What Every Small Business Needs
A brand identity is how your business looks and sounds everywhere: logo, colours, fonts, photography style, tone of voice and templates. A c…
How to Create Brand Guidelines (Simple Template)
Brand guidelines are a short rulebook that shows how to use your logo, colours, fonts, images and tone of voice, so anyone designing or writ…
Product Photography Tips for Instagram and Marketplaces
Good product photos use soft, even light, a clean background, several angles, close-up details and a sense of scale or use. A modern phone w…
Should Your Brand Start a Podcast?
A podcast makes sense when your audience values in-depth conversations and you can publish consistently. It builds authority, relationships…
Want this done for your brand?
Our team plans, shoots, posts and runs ads for brands across India. Tell us what you need.