Marketing in Guwahati: A Guide for Brands Entering Assam
Guwahati is Assam’s largest city and the commercial gateway to Northeast India. Brands grow here by combining Instagram and creator marketin…
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Strategy
Practical guides on social media, influencers, ads, Google, on-ground campaigns and growing a brand in India. Written by the team that runs them every day.
Assamese Content Marketing: Reaching Customers in Their Language
Assamese content helps brands connect with people across Assam in the language they think and feel in. It works especially well for reels, l…
Bihu Marketing Ideas for Brands in Assam
Bihu is Assam’s biggest celebration, with Rongali (Bohag) Bihu in April, Kongali (Kati) Bihu in October and Bhogali (Magh) Bihu in January.…
Diwali Marketing Ideas for Indian Brands
Diwali is India’s biggest shopping season. Brands do well by planning early, launching gift-ready products and hampers, running festive offe…
Healthcare and Clinic Marketing: Build Trust, Get Appointments
Healthcare marketing is built on trust. Clinics get appointments by sharing accurate, simple health education, introducing doctors and their…
Jewellery Store Marketing: Ideas That Bring Customers In
Jewellery is a high-trust, high-value purchase, so stores win by showing pieces beautifully in reels, sharing collections on WhatsApp catalo…
Marketing for Manufacturers and B2B Businesses
Manufacturers and B2B businesses win enquiries with clear product catalogues, strong listings on B2B marketplaces like IndiaMART, demo and p…
How to Launch a D2C Brand in India: A Marketing Plan
To launch a D2C brand in India, define who you serve and why you are different, build a clear brand identity, create a content bank of reels…
How to Set a Marketing Budget for a Small Business
Set your marketing budget from your goals: decide how many new customers you need, estimate what each customer can cost based on your profit…
Marketing Agency vs Freelancer vs In-House Team
Freelancers suit small, specific tasks on a tight budget. In-house teams suit businesses that need daily, deep involvement and can afford se…
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